Brief: Perdue wants to show customers that their chicken is just as good as restaurant chicken.
Insight: Football fans love to support their teams in every way possible.
Idea: Teaming up with Uber Eats, we introduce NFL-inspired ghost kitchens, each team a unique restaurant. Fans order from what they think is an everyday wing spot, only to discover the twist: every order is made with Perdue chicken.
Credits:
Video Editor - Jordan Lehman
Art directors - Ian Mckail & Jordan Lehman
Copy Writer - jaggerhughes
Graphic Designer - Matthew dgawleyc
